A bank in both physical and digital ways?
While the former subsidiary of Lloyds is being acquired by the Spanish Sabadell, its strategy does not change at all. Moving forward, it announced the redevelopment of 250 local places and the opening of 30 new, in order to bring "local bank" to more people.
Its motivation? Numbers prove that more than half of its customers continue to visit a branch for their transactions ...
At the same time, the banking pure players are doing well, as shown by the results of online banks like Fortuneo.
So, what should banks choose ?